dad agency is a next-generation agency, founded by Marc-Antoine Redien and Vincent Bocquet. We built dad on a simple conviction: if our work isn't shaped by this mindset, it doesn't belong. dad brings fresh thinking to client support, excels at genuine dialogue, and develops strategies and inventive tools that draw on today's full media landscape while imagining what tomorrow will require. We built dad on a simple conviction: if our work isn't shaped by this mindset, it doesn't belong.