Digital Trails started in 2018 in London to give e-commerce businesses and service providers a single solution that brings together the accountability and commercial impact of search marketing with the reputation-building power of PR. Our goal is to help brands grow international visibility and business outcomes by combining performance-driven PR and SEO—always in step with company priorities.
Backed by an international founding team—leaders with experience across the UK, Europe, and Asia Pacific—we quickly recognised what global brands need: a simple, streamlined way to launch and scale worldwide. We couldn’t achieve that with anything less than a genuinely international team. Today, our core group includes professionals from more than seven nationalities, working across five countries in Europe and the UK, and communicating in 15+ languages.
We’re proud of our ability to spot cultural details and deliver the localisation required to run effective campaigns across multiple markets. After setting up our base in our home market, the UK, in 2021, we opened a new European hub with a second office in Amsterdam—so we can support European clients more closely and strengthen our presence across the continent.
WHO DO WE WORK WITH?
• E-commerce and DTC-focused companies
• Startups and scaleups ready to launch and expand into new territories (B2C & B2B)
WHAT CAN WE DO FOR YOU?
PERFORMANCE PR SERVICES: consumer, B2B, product, brand
PERFORMANCE PR for E-COMMERCE (own website or Amazon)
CONTENT MARKETING
LINK-BUILDING & EARNING
ORGANIC PERFORMANCE and SEO
THOUGHT LEADERSHIP
WHY CLIENTS CHOOSE US:
• Results you can measure: meaningful impact and clear ROI
• International capability: built for cross-/border growth
• Dedicated service: boutique-style care with professional standards
• Momentum: less red tape and bureaucracy—faster execution, without cutting corners