Salmon is a worldwide digital commerce consultancy that designs and delivers breakthrough e-commerce experiences and end-to-end customer journeys. Since being established in 1989, the firm has grown with locations in London, Amsterdam, New Delhi, Beijing, and Melbourne, bringing together more than 700 specialists in multi-channel commerce. Our work helps clients build platforms that generate €7.4 billion in annual revenue across retail, distribution, manufacturing, FMCG, and Direct-to-Consumer (D2C).